GPA has announced the launch of its new website at www.askgpa.com. The design includes a fresh look at the company’s products, team of professionals and the range of resources and services available.

According to GPA, the new site embodies the company’s value and spirit and coincides with its 75th anniversary.

“It’s been a transformative time for GPA,” says Trina May, GPA’s director of marketing. “Our company has evolved from a specialty substrates supplier into a total substrate and business solutions provider. Our goal at GPA is to support our customers with the substrates, tools and services that help them differentiate their business and create positive growth. We succeed in doing that in a way that is unique in our industry, and this new website is a true reflection of the value we bring to the table.”

In addition to a new look and feel, GPA simplified the navigation structure and included modern imagery. Other highlights include customer testimonials, an introduction to GPA’s people, an overview of GPA’s products and a look at their support and services. A new section of the site will also delve into vertical markets and the opportunities within each one.

The corporate website has been designed to complement its e-commerce site at www.ShopGPA.com. GPA has collaborated with Victor Michael Digital Media Marketing to develop and design the site.